Data Protection for Homepage-Visitors
According to Article 13 and 14 DSGVO
We are pleased that you are visiting our website and you are interested in us. The protection of your personal data which we are saving on the occasion of your visit on our website is important to us.
With the following references we want to inform you about processing your personal data by us as far as they incurred when visiting our website. Additionally you get an overview of your Rights under the Data Protection Act.
1. Responsible office
Name, address and contact details of the company
Am Ochsenwald 3
Tel.: +49 6821 959 73-0
The data protection officer of our company you reach us
by E-Mail: firstname.lastname@example.org
or by post to the address above, “to the attention of the data protection officer”
2. Purpose of processing and legal basis
2.1. Automatically processed web server data
By visiting our website the webserver automatically saves some record information. We evaluate this data only for statistical purposes, for reasons of system security (for example to protect against misuse) and for fault diagnosis. Automatically processed data are:
Domain-name or IP-address of the requested computer
- Name of the called page
- Access status (Transfer file, file not found, etc.)
- Used operating system
- Used language and name of the internet service providers
- Time of the call
- Transferred amount of data
- Type and version of the browser used
- Website from which the file was called
This data are stored only temporarily. That usually means 7 days and only in special problem situations longer, until the problems are solved. The legal basis for processing ist Atricle 6 (1) lit. f DSGVO, because our company is very interested in the functionality of the website.
The legal basis for the processing of cookie data is Article 6 (1) lit. f DSGVO, insofar as the technical functionality of the website depends on these cookies, because this is in the special interest of our company.
For cookie data that is processed without any technically compelling necessity, we ask for your consent in accordance with Article 6 paragraph 1 lit. a GDPR.
2.3. Contact form
Our website contains a contact form, which can be used for electronic approach. If a user realizes this option so the data entered in the input mask will be transmitted to us and saved. The data to be processed can be took out of the contact form.
For the processing of the data in the context of the sending process we obtain your consent and refer to this privacy statement.
We expressly point out that the delivery of this data to us is partly unencrypted. Therefore, we ask for not submitting special categories of personal data (such as health information) via the contact form; use certain methods such as the postal service.
The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR, if the consent of the user is existent. If the consent of the user is not available, the legal basis is Art. 6 para. 1 lit. f DSGVO. The company is legitimate interested in proper processing of communication data supplied to it.
In addition, the following data will also be collected upon registration:
(1) IP-addresses of the called computer
(2) Date and time of registration
The collection of this data as part of the registration process is intended to prevent misuse of the services or the email address used. This is a legitimate interest of the company.
The processing of the personal data from the input mask serves us only to deal with the request of the contact. The other personal data processed during the sending process is intended to prevent misuse of the contact form and to ensure the security of our information technology systems.
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. For the personal data from the input mask of the contact form, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the relevant facts have been finally clarified.
2.4. Contact by e-Mail
You are welcome to contact us by e-mail. We expressly point out that the delivery of this data to us is unencrypted. Therefore, we ask for not submitting special categories of personal data (such as health information) via the contact form; use certain methods such as the postal service.
The legal basis for the processing of the data transmitted in the course of sending an e-mail is Article 6 (1) lit. f DSGVO. If the e-mail contact aims to conclude a contract, then additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. In the case of contact via e-mail, this also includes the required legitimate interest in the processing of the data.
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. For the personal data sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when it can be inferred from the circumstances that the relevant facts have been finally clarified. As far as e-mails are to be regarded as business letters or these could be tax-relevant, legal storage periods of up to 10 years apply.
Our website refers to various social media sites (Facebook, Twitter etc.). We do not use active components, but only links to the external offers. Therefore, by calling our website, no data will be transmitted to third parties.
When you access a social media page from our website, we use the so-called "two-click method", that means we first show information about this page again. Only when you actively click on the link to the social media page, you will get to the page you are looking for.
ADVICE ON DATA PROTECTION AT FACEBOOK
You can reach our Facebook page via the following link. Please note that it is not our company but Facebook that operates this site: https://www.facebook.com/VUMMS-2549154301761305/
Our site uses Facebook's pixel for conversion measurement, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook").
The behavior of the site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. As a result, the effectiveness of Facebook advertisements can be evaluated for statistical and market research purposes and future advertising measures optimized.
The data collected is anonymous to us as the operator of this website, we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage directive. As a result, Facebook can enable ads to be displayed on Facebook and outside of Facebook. This use of the data cannot be influenced by us as the site operator.
The use of Facebook pixel is based on your consent (Article 6 (1) a DSGVO) and our legitimate interest (Article 6 (1) f DSGVO). We have an interest in effective advertising including social media, and we want to control the actions so that you are not informed about inappropriate advertising.
You can also use the remarketing "Custom Audiences" feature in the Ads Settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen deactivate. You have to be logged in to Facebook.
If you do not have a Facebook account, you can opt out of use-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/preferentialmanagement/
This site is operated by Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, or its affiliate, Facebook Ireland Ltd., Hanover Reach, 5-7 Hanover Quay, Dublin 2, Ireland.
When the link is activated, your internet browser sends various data to Facebook to retrieve the page. If you are logged into your Facebook account, Facebook may be able to assign your visit to our homepage to your Facebook account. We do not know what additional data Facebook collects and how Facebook links and handles it.
This Website uses AddThis to share content. AddThis implies the use of Social-Media-Components which will be used upon agreement of the user. The cookies saved in relation with this have been agreed / denied by the user at the stage of the first visit.
2.6. Other web analysis toolsSonstige Web-Analyse-Tools
This site uses Google Services. Which data is collected here can be seen under 2.9.
2.7. Google Maps
This website uses the product Google Maps from Google Inc. By using this website, you consent to the collection, processing and use of the automated data collected by Google Inc, its agents and third parties.
2.8. Advertising and marketing servicesAnzeigen- und Marketing-Dienste
Datenschutzerklärung für die Nutzung von Google Analytics und AdWords
The website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and allow the analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address provided by Google Analytics within the framework of Google Analytics will not be merged with other data provided by Google. You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent. You may also prevent the collection of cookie-generated data related to your use of the hard drive (including your IP address) to Google and the processing of such data by Google by downloading the browser plug-in available at the following link and install: tools.google.com/dlpage/gaoptout.
As an AdWords customer, we also use Google Conversion Tracking, an analytics service provided by Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). Google Adwords sets a cookie on your computer ("conversion cookie") if you have reached our website via a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. If you visit certain pages of us and the cookie has not expired, we and Google may recognize that someone clicked on the ad and was redirected to our site. Each advertiser receives a different cookie. Cookies cannot be tracked through the websites of advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. Advertisers will see the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that personally identifies users. If you do not want to participate in the tracking process, you can also refuse the required setting of a cookie - for example, via a browser setting that generally disables the automatic setting of cookies. You can also disable cookies for conversion tracking by setting your browser to block cookies from the domain "googleadservices.com". If you have any questions about the above mentioned hints, you can also send us an e-mail.
2.9. Use of special third-party components (pictures, etc.)
This page uses AddThis. AddThis transmits upon usage certain data (e.g. IP Address). We are unable to give further information about the processing of this data.
3. Recipient of your data
In addition to the aforementioned recipients, we have engaged specialized service providers to help us operate our IT applications, including web hosts, software vendors, system administrators and data center operators. These only have access to personal data to the extent necessary for the provision of the services.
4. Erasure of data
As far as this is not already described, we delete data in principle, if the purpose of the processing is fulfilled. If statutory retention periods exist, we may only delete them after expiration of these periods. Otherwise, we keep data stored as far as there is a predominant operational interest.
For example, the legal retention periods are up to ten years for commercial and tax records, and six years for contracts and business letters.
In addition, we store personal data during the periods in which claims can be asserted against us. There are statutory limitation periods of three to thirty years.
5. Your rights
You have the right to information about the personal data stored about you at any time. In addition, under certain conditions you may request the correction and deletion of your data.
In addition, you have the right to data portability, and you may be entitled to restrict the processing of your data. In the given circumstances, you also have the right to object to the processing of your data and profiling. Equally you have the right to complain to a data protection authority.
A consent given to us can be canceled at any time. The revocation of consent does not impair the lawfulness of the processing that was done until then.
6. Are data transmitted to a third country?
Google, Facebook and Instagram are not headquartered in the EU. Therefore, it cannot be followed whether the data transmitted to Google leave the EU.
7. Is there automated decision making or profiling?
We do not practice automated decision making and profiling.
Revised 19th September 2018